I am a design leader with a strong foundation in visual communication and over a decade of experience creating websites, digital products, and brand systems that stand out. My creative signature includes bold typography, subtle gradients, and a modern visual aesthetic. At United Airlines, I serve on the CoreUX team, where I help define and refine the digital travel experience, focusing on elevating user journeys through human-centered design and strategic alignment with business goals.

Before joining United I led brand and marketing design at Monks (formerly Media.Monks). In that role I reimagined identity systems across multiple business verticals, headed design for the Monks Technology Services initiative, and executed high-impact campaigns for F500 clients as well as emerging ventures.

Earlier in my career I founded and ran a web3 and cryptocurrency design firm. That entrepreneurial venture immersed me in decentralized tech, product design, and rapid iteration under ambiguous, high-stakes conditions. I scaled the team, led client engagements, and built design operations from scratch.

Over the years I have collaborated with brands such as Nike, Adidas, McLaren Racing, Nasdaq, Apple, and Google. Whether designing inside complex corporate environments or launching startups, I bring a systematic, tech-savvy, and people-oriented approach to problem solving. I believe design must drive clarity, consistency, and meaningful outcomes.

I am passionate about mentoring designers, building design systems that scale, and fostering inclusive, high performance teams. I love good coffee and precise craftsmanship.